ABOUT US

For every corner of your home, efficient cleaning starts with us.

For over three decades, we've been present in Brazilian homes with a range of effective products that deliver spotless, safe, and effortless cleaning, from light to heavy-duty. Our nearly 300 products remove even the most unimaginable dirt!
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QUALITY

We are a brand with Start quality

Azulim is one of the 20 brands of Start, which ranks among the 10 largest companies in Brazil in the cleaning products segment, with more than 2,500 items across cleaning, hygiene, and sanitization lines, competing with major market players.

With the quality and tradition we inherited from Start, we gradually expanded our portfolio, earned our place in Brazilian homes, and became the most recognized Start brand among homemakers.

We are the second-leading brand in the “cleaning concentrates” category nationwide, according to the Super Varejo/Kantar survey.

We are a brand with Start quality
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INNOVATION

Our products go far beyond cleaning

Biodegradable ingredients
Circular Economy
Recycled packaging

Biodegradable ingredients

Once discarded, Azulim products break down more quickly by living organisms, reducing environmental impact.

Biodegradable ingredients

Circular Economy

We continuously reduce waste generation and encourage the reuse and recycling of materials, acting in a restorative rather than a predatory way.

Circular Economy

Recycled packaging

Today, 35% of our packaging is made from recycled plastic resins, significantly reducing the amount of plastic in the environment.

Recycled packaging

And that's how a sustainable product is born!

And that's how a sustainable product is born!
  1. 1

    Innovation is in our DNA. We strive to simplify and improve every day!

  2. 2

    We develop biodegradable formulas, reduce the number of raw materials and choose non-petroleum-based alternatives.

  3. 3

    By optimizing processes, we have reduced our manufacturing time by 30%.

  4. 4

    Our packaging is produced in-house, following a just-in-time process, and stored in silos, eliminating at least five logistics operations.

  5. 5

    We have reduced the weight of PET packaging and incorporated recycled resin. We also use recycled cardboard boxes.

  6. 6

    With modern technology and automated filling, we now produce 300 bottles per minute, consuming less energy and reducing greenhouse gas emissions (GHG).

  7. 7

    We practice reverse logistics, offsetting post-consumer packaging.

  8. 8

    We are working towards producing a carbon-neutral product, in the near future.

We promote sustainability and innovation at every stage of our production process, adopting best ESG (environmental, social, and corporate governance) practices.

Want to learn more about all our ESG practices?

QUALITY

Shining in cleaning and awards

Azulim is a Start brand owned by the Lima&Pergher Group, driven by the purpose of improving people’s lives and transforming their everyday routines.

Over the years, our dedication and commitment to quality, innovation and efficiency have made us a market leader. This recognition comes from Brazilian households and prestigious awards that highlight our presence and reflect the trust and credibility we have earned among consumers and industry experts. For us, this is a source of pride and motivation to keep striving for excellence.

Here are some of our awards:

  • Top of Mind Award in the "cleaning products" category for consecutive years;
  • Ranked No. 1 in the Top das Tops survey;
  • We are the second-leading brand in the "cleaning concentrates" category across Brazil, according to the Super Varejo/Kantar survey.
Shining in cleaning and awards